TLDR
- Ivanka Trump has publicly denounced the unauthorized $IVANKA memecoin, warning of potential legal action and calling it “deceptive, exploitative, and unacceptable”
- The $IVANKA token has dropped 87% from its all-time high and is currently trading at $0.0000008211
- Donald Trump launched his own Official Trump memecoin on Solana, which reached $75 before falling to $39
- Melania Trump also launched her own token called Melana Meme on the Solana blockchain
- Ivanka’s legal team is reviewing options to stop the unauthorized use of her name and identity
A new cryptocurrency controversy has emerged within the Trump family, as Ivanka Trump takes a stand against an unauthorized memecoin using her name while other family members embrace their own digital token projects.
Ivanka Trump has publicly denounced the $IVANKA memecoin project, which has been using her name and likeness without permission. In a statement posted on X (formerly Twitter), she made it clear that she has no connection to the cryptocurrency project.
It has come to my attention that a fake crypto coin called “Ivanka Trump” or “$IVANKA” is being promoted without my consent or approval.
To be clear: I have no involvement with this coin. This fake coin risks deceiving consumers and defrauding them of their hard-earned money,…
— Ivanka Trump (@IvankaTrump) January 23, 2025
“To be clear: I have no involvement with this coin. This fake coin risks deceiving consumers and defrauding them of their hard-earned money,” Trump stated in her post. She described the promotion as “deceptive, exploitative, and unacceptable.”
The unauthorized $IVANKA token has seen a steep decline in value, dropping 15% in a 24-hour period. The coin is currently trading at $0.0000008211, representing an 87% decrease from its all-time high of $0.000006537, which it reached during Donald Trump’s inauguration.
The cryptocurrency tracking website CoinMarketCap lists the token as being based on Ivanka Trump’s persona and career achievements, including her role as executive vice president of the Trump Organization and her position as a senior advisor in the White House during her father’s administration.
Ivanka Trump’s legal team is now reviewing the situation to determine the best course of action to stop the unauthorized use of her identity. They are exploring various options to prevent further misconduct and protect consumers from potential fraud.
In contrast to Ivanka’s opposition to unauthorized crypto projects, other members of the Trump family have recently launched their own official cryptocurrency ventures. On January 17, Donald Trump announced the creation of the Official Trump memecoin, which operates on the Solana blockchain.
The former president promoted his token through his social media platform, Truth Social, encouraging his followers to participate: “It’s time to celebrate everything we stand for: WINNING! Join my very special Trump Community.”
The Official Trump token experienced rapid growth following its launch, reaching an impressive all-time high of $75 and achieving a market cap of nearly $15 billion. However, the price has since dropped to $39 amid ongoing discussions about the role of memecoins in the cryptocurrency market.
When asked about his involvement with the project, Donald Trump maintained a casual stance. “I don’t know much about it other than I launched it,” he stated during a press event, noting that the funds raised were relatively modest compared to other ventures.
Adding to the family’s cryptocurrency ventures, Melania Trump announced her own token called Melana Meme on January 19, also choosing the Solana blockchain as the platform for her project.
The emergence of multiple Trump-related cryptocurrencies has sparked varied reactions within the crypto community. While some critics have labeled certain projects as “stunts” that could harm cryptocurrency credibility, others, like CryptoQuant CEO Ki Young Ju, have expressed support for these meme coins.
The unauthorized $IVANKA token appears to be struggling in the market, with its value continuing to decline. The project’s description on cryptocurrency tracking websites includes references to Ivanka Trump’s various professional roles, despite having no actual connection to her.
Donald Trump has recently stated his intention to make the United States the crypto capital of the world, suggesting a broader strategy behind his family’s involvement in cryptocurrency projects.
Legal experts are watching closely as Ivanka Trump’s team prepares to take action against the unauthorized use of her identity in the cryptocurrency space.
The price movements of these various Trump-related tokens continue to fluctuate, with the Official Trump token trading at $39 after its initial surge to $75.
